The do's and don'ts of picking a domain name
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Course info
Overview
What are the requirements?
- You will need nothing to follow along with this course.
- There is a cost involved with buying a domain name but you don't have to spend any money to get full value from this course. What am I going to get from this course?
- Over 9 lectures and 30 mins of content!
- Choose and purchase a domain name for their business.
- Decide on either a local or .com domain name.
- Know what costs are involved.
- How to setup a domain name using Godaddy.com
- What to do if someone else owns the domain you want.
- How to use domain suggestion tools.
What is the target audience?
Daniel Scott
Founder of Bring Your Own Laptop & Chief Instructor
I discovered the world of design as an art student when I stumbled upon a lab full of green & blue iMac G3’s. My initial curiosity around using the computer to create ‘art’ developed into a full-blown passion, eventually leading me to become a digital designer and founder of Bring Your Own Laptop.
Sharing and teaching are a huge part of who I am. As a certified Adobe instructor, I've had the honor of winning multiple Adobe teaching awards at their annual MAX conference. I see Bring Your Own Laptop as the supportive community I wished for when I was first starting out and intimidated by design. Through teaching, I hope to bring others along for the ride and empower my students to bring their stories, labors of love, and art into the world.
True to my Kiwi roots, I've lived in many places, and currently, I reside in Ireland with my wife and kids.
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Transcript
No, it's the, yeah, no, uh, for, just, just the number four. Yep. And you, yeah. Just, just you, you by itself. Yep. Okay.
Don't do that to yourself. Also, stay away from ens if you can. Hyphens generally mean that the good domain name's gone. Um, you've, you've searched and you've found gardening supplies or green gardening supplies.com. Okay? And it's gone.
So what you do, sneaky trick as you go green hyphen gardening, hyphen supplies. Okay. Uh, to get round that, okay. The problem with that though is that there's an existing business with the shorter version who are working hard at building their domain name and their brand around that domain name. You are gonna start doing the same thing. And what tends to happen is some, your traffic is gonna end up back at them because that's the correct way of writing this one.
You've got the kind of, uh, weird way of writing it. So keep a unique domain name if you can, and stay away from hyphens. And another question I get asked is, uh, what if I just buy lots of domain names and have lots of them pouring into one website? Why don't I get lots more traffic? And that doesn't work. What happens is, is a website has one primary domain name and all the rest of the domains that point to it, um, they will redirect, but they won't bring an equal amount of extra traffic in.
Okay? Um, a good thing you can do though with extra domain names is to protect, uh, the domain name. So say, for my Australian business, I have the bring your laptop.com au, but also the BYO l.com au just to protect those two, uh, what the acronym and the longer version. Um, also useful if you plan to go into kind of other localized parts of countries. So, um, if you plan to not only do the US but also the UK and Australia giving the.co uk the.com au and, um, all the other localized ones can be really handy. So, um, we'll talk about that in the next video actually, 'cause that's actually quite an important part.
Deciding whether to buy.com or the localized say.com au for Australia. Alright, let's, let's go check out that in the next video.