Hi, my name is Daniel Walter Scott,  and I'm a trainer here at Bring Your Own Laptop. Now, in this video we're gonna look at the do's  and don'ts of a domain name. Now the first one is numbers. Uh, stay away from numbers if you can. Um, you don't wanna curse yourself to a life  of gardening supplies for you.com, where you're on the phone  and it's Daniel at gardening supplies  for you.com. Yep.

No, it's the, yeah, no, uh, for,  just, just the number four. Yep. And you, yeah. Just, just you, you by itself. Yep. Okay.

Don't do that to yourself. Also, stay away from ens if you can. Hyphens generally mean that the good domain name's gone. Um, you've, you've searched  and you've found gardening supplies  or green gardening supplies.com. Okay? And it's gone.

So what you do, sneaky trick  as you go green hyphen gardening, hyphen supplies. Okay. Uh, to get round that, okay. The problem with that though is  that there's an existing business with the shorter version  who are working hard at building their domain name  and their brand around that domain name. You are gonna start doing the same thing. And what tends to happen is some,  your traffic is gonna end up back at them  because that's the correct way of writing this one.

You've got the kind of, uh, weird way of writing it. So keep a unique domain name if you can,  and stay away from hyphens. And another question I get asked is, uh,  what if I just buy lots of domain names  and have lots of them pouring into one website? Why don't I get lots more traffic? And that doesn't work. What happens is, is a website has one primary domain name  and all the rest of the domains that point to it, um,  they will redirect, but they won't bring an equal amount  of extra traffic in.

Okay? Um, a good thing you can do though  with extra domain names is to protect, uh, the domain name. So say, for my Australian business,  I have the bring your laptop.com au,  but also the BYO l.com au just to protect those two, uh,  what the acronym and the longer version. Um, also useful if you plan to go into kind  of other localized parts of countries. So, um, if you plan to not only do the US but also the UK  and Australia giving the.co uk the.com au  and, um, all the other localized ones can be really handy. So, um, we'll talk about that in the next video actually,  'cause that's actually quite an important part.

Deciding whether to buy.com  or the localized say.com au for Australia. Alright, let's, let's go check out that in the next video.