The Various Ways to Create HTML5 Banner Ads
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Course info
Overview
- You'll need a copy of Adobe Animate CC 2015 or above. A free 30 day trial can be download from Adobe here.
- No previous Adobe Animate or digital advertising knowledge is necessary.
- If you're not sure if this course is right for you. Email me what you’re trying to do and check if you’re on the right track.
- 53 lectures 3 hours of content!
- Forum support from me.
- How to build banner advertising
- How to keep file sizes down.
- Firm understanding of the publishing process for ad networks like Google Doubleclick, Adwords, Simek etc.
- Professional workflows and shortcuts.
- A wealth of other resources and websites to help your new career path.
- YES: This course is for beginners. For people who prefer not to work in code. Visual people. Creative people. Graphic designers. Marketers. Past users of Flash.
- NO: This course is not for developers. This course will cover standard animated banners. Not dynamic banners like expanding banners, video banners or game banners.
Daniel Scott
Founder of Bring Your Own Laptop & Chief Instructor
I discovered the world of design as an art student when I stumbled upon a lab full of green & blue iMac G3’s. My initial curiosity around using the computer to create ‘art’ developed into a full-blown passion, eventually leading me to become a digital designer and founder of Bring Your Own Laptop.
Sharing and teaching are a huge part of who I am. As a certified Adobe instructor, I've had the honor of winning multiple Adobe teaching awards at their annual MAX conference. I see Bring Your Own Laptop as the supportive community I wished for when I was first starting out and intimidated by design. Through teaching, I hope to bring others along for the ride and empower my students to bring their stories, labors of love, and art into the world.
True to my Kiwi roots, I've lived in many places, and currently, I reside in Ireland with my wife and kids.
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Transcript
Um, uh, edge Animate. Okay. The one that's been discontinued. You can totally do that. I was teaching people how to do banner ads for a long time, uh, for the last year or so, and that one before it got discontinued. Okay?
And it works fine. Um, uh, and if you are, so those are great for visual people, okay? If you are like a graphic designer or a web designer or a visual person, you're gonna have to use some of those kind of like helpful animation products. Another one of those is Google Web Designer or WD okay? And that is made by Google and it's good. It's quite similar to Edge Animate and Adobe Animate.
And the only problem with it is that it's, it's really specifically for the Google network. So if you are only doing ads for, uh, Google, double Click, or AdWords and that's it, uh, then that might be the product for you. It's pretty good. I've played with it. Um, uh, I haven't used it as much as some of the Adobe products though, so that might be a product for you. It's just a bit of a pain when you want to go off and do it for Seismic or any of the other, other ad networks that you might be doing it to.
So at Google Web Designer, check that one out. Um, if you are more of a coder or a developer, um, then you're gonna be using something like, uh, if you wanna do it in Pure Codes, you wanna open up a text editor and you wanna start typing, um, and doing that, the syntax for it, rather than animating it on a timeline. Um, you wanna look at something like Green Sock, like, um, uh, your shoe and your sock. So Green Sock, okay? Also gets called, uh, was it Green Sock Animation? Green Sock Animation Platform.
K or GSAP gets referred to quite a bit. That's a way of doing the exact same thing as we're gonna do here in Animate, but only doing it in code. Another way of doing that exact same thing, uh, in code is maybe create Js. So create js is another way to do it in code. So you wanna go off and see if you can find those sorts of things, if you'd rather do it in code. Now I'm talking really fast 'cause I've had a big coffee.
Okay? And I'll slow down for the next video, I promise. Uh, let's move on to that one now.