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Animate - HTML5 Banner Advertising in Adobe Animate.
Daniel Walter Scott || VIDEO: 44 of 53
Upon completing this tutorial, you'll understand how file size measuring has changed over time, how you need to be aware of your file sizes and how different ad networks gauge your file size. This is a very important course so don't skip it!
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Hey! It’s real me again, in front of the camera, awesome. So what were going to do now is were going to cover file sizes, in this case, what gets included in your file size. So there used to be, the limit was 40KB, 40KB was how big your file used to be, and it was really easy to understand, you produced your file and it was something called an swf, and at the end of it you went how big am I and if it was over 40KB you had to go back and try and make it smaller and if it was under you were fine.
One of the other varying things that come along with it are some of the libraries that get used, were going to talk about them more in publishing but most html5 banner ads use a premade library to help make things easier. Adobe animate is no different, it uses something called create js, and that is a premade, it’s a library or template that adobe animate uses to make sure everything works nicely across all the browsers. And some ad networks consider that part of the file size and its quite big so they include it and other ones, like I know the work that I've done with Google double click, they don’t include it. They say, the 150KB is all of it except don’t worry about that create js file. Were not going to include that in the total file size, so you’ve just got to check, there's so many ad networks out there, you’ve just got to check what their specs are and find out. And work within their boundaries.
Alright, lets go and do another video, lets start doing image compression, this is the holy grail of file size reduction.