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Adobe Premiere Pro - Advanced Training

Adding WaterMarks Bulk Effects LUTS Audio in Media Encoder

Daniel Walter Scott

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Hi everyone, this video we are going to look at applying lots of things at once in bulk to many videos. We're going to look at this watermark here, in the middle, in the bottom right, down here, you can see, we can do the same sort of watermark with text. We'll also apply LUTs or Looks for maybe color grading, all at once, or maybe Color Correction for specific, maybe raw or log format you're using. We'll also look at bulk audio application, all right let's jump in. 

We're going to do this to a bulk of images, because otherwise you could just use Premiere Pro and not Media Encoder. This is one of the perks of Media Encoder, you've got lots of files that you need to add a watermark to, you can select them all and click on 'Match Source'. Even if you're just doing one, just click on 'Match Source', and you want to go to 'Effects', and down here, somewhere, 'Image Overlay'. 

It depends on what kind of watermark you want to do, Image Overlay, you can put like a brand on there. So where it says Applied, you can click 'Choose', you can basically throw in any file here, it might be something subtle, I'm going to throw in my whole logo here, it's an Adobe Illustrator file. You can't do anything like color in here, so it'll come through whatever color the original format is, and you can obviously play with the sizing. 

You can play with the offset, with any of these scrubbers, like, the other things we've learned in Premiere Pro, if you hold Shift while you drag these scrubbers, you can kind of move it in faster bits, because it can take a lot of scrubbing to get it where you want. Might wash it out, here we go, that is how to do a watermark. 

You might be not needing an image, you just do with text, so 'Name Overlay', you might decide that instead of the file name, which might be useful, you might actually do it with, if you do prefix and suffix, what you can do is, just type in your own things. So you might use this for, you might be doing like 10 versions of the same output, say, remember our Tourism one, there might be one that is for the Middle East, so that you know that you've got-- because there might be slight changes in them all to kind of, for the different localization. 

So one for the Middle East, you might have one for Asia Pacific, North America, and they all are kind of the same, except little tweaks for the different markets. Can you see it up there, yeah, you got to kind of like click out, and they all appear. Same thing, you can move it around, you know how to move it around. So it depends on what kind of watermark you want. 

Remember, earlier on in the course, sometimes the watermark, you might need is just the time code. You can add all of these at once, just stick them all on, but you might just have the time code, depending on what you need the watermark for. Holding Shift will make it move fast, and because we had lots of them selected it will do them all in one go. You can create your own preset, move it down here, and create your own watermarking preset. So it's an encoding preset, and you can turn it on in here, so 'Image Overlay', find it, and it will always be in here, for you to be able to drag on to these afterwards. 

The next bulk thing we're going to do here in Media Encoder, is add a Look or a LUT. So I'm going to select them all, and let's say, I'm going to click on the word here, click 'OK', and under 'Effects', it's this top one, 'Lumetri Look/LUT'. You'll notice, these are similar to the ones inside of Premiere Pro, now these ones are here for style points, you might be, you know, bulk adding a Look to them to go out, and a LUT, you can add at the top here. So where it says Select, and this is probably, more a good use case in this for bulk editing. 

So, like when I shoot my camera in like an S-log or a raw format, it comes out looking, you know, looking like a raw or a log format video, and there's a lot of potential in it, but it's hard to communicate that to say the Director, or whoever's reviewing the footage to decide, which one they're going to be using. It's hard to say, "Hey, see this milky image, it's going to be good later on." So what you do is you can apply a LUT, either from the manufacturer, which is this one, or you might be applying it from a celebrity or some other thing, where it gets your footage looking a certain way, or in my case, gets it from looking milky, to something a little bit more like what it's going to look like at the end, and I can bulk do this, send them a kind of a low res version, for them to kind of sort through, and say, "Yes, we're going to use this, we're going to use this, we're going to use this." I know that I can go back to that, you know, slog3 format, where I've got a bit more control over the color grading, but I don't want to color grade everyone, I want to bulk apply a LUT. 

The other thing you can do is do bulk audio as well, so there's an audio tab, you can decide on the Format, you might be playing around with the Sample Rate, maybe it all needs to be Mono for some reason. You've got all of these selected, you can do it now, all of this stuff, just so, you know, you probably already know, is available in Premiere Pro. If I'm in here, and I go 'Export', all of these bits are in here, where it's really nice is when it's a Media Encoder, because you can do it to a bunch of them, either dragging them directly in like we did in the last video, or sending them from Premiere Pro one at a time, and then kind of selecting them all, and making the change. 

Adding a watermark, adding a LUT, changing the audio, one of the real big perks of Media Encoder, doing lots at once. All right, let's get on to the next video.